News


For its July 2016 edition, Angling International caught up with Cheeky CEO Ted Upton to discuss Cheeky's rapid growth and the success of the Cheeky Triple Play and CYDRO and FLOTR Spinning Reels. Both launched at ICAST 2015, Cheeky's Triple Play...
Team Cheeky hit the road to exhibit at the ICAST/IFTD Trade Show last week in Orlando, FL. The largest fishing show in the world, ICAST is the premiere event for companies to showcase the newest innovations and technology in the fishing landscape. On...
Fly Fisherman featured the Cheeky Triple Play in its 2016 Gear Guide. The Triple Play, available in the Boost and Tyro Series, provides a reel, two spare spools and a FishPond reel case at an unbeatable price. Fly Fisherman's editors selected the Triple Play...
Cody Rubner and the University of Maine Bass Fishing Team recently competed in the FLW Collegiate Bass Series tournament on the Potomac River in Maryland. A senior captain on the team and a member of Why Knot Fishing, Rubner shared his...
Cheeky's sister brand, Wingo Belts, and popular apparel company RepYourWater have teamed up on an exciting new special-release belt collaboration. The two brands have joined forces to manufacture Everyday Belts and Wading Belts in unique RepYourWater designs. From the Bison Trutta and Swung...