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We love the watery world and the creatures that live there, but we know that many places are in peril. Cheeky has always supported and given generously to causes, but we have decided to up our giving commitment by donating 3% of every sale to non-profits that make a difference in our watery world — we call it Tip the Waters. When you make a commitment to Cheeky product, the least we can do is leave the tip. We recently joined 1% For the Planet, and we’re applying the same certified framework for all 3% of our giving commitment. So go ahead big tippers, when you choose Cheeky, we will leave the tip for the waters.
We're excited to continue our partnership with Berkshire Food Project here at office headquarters in North Adams, MA for the third year in a row! Every time you give the gift of Cheeky, you're also giving the gift of a nutritious meal to our community in need. We'll be giving one pound of food for every order made from Thanksgiving through Christmas, and it's all with your help. Happy Holidays!
The shift in the northern Berkshires from an industrial to a service economy has rendered hundreds of local residents unemployed, underemployed, or at best, leashed to minimum-wage jobs with neither benefits nor security. In this devastating situation, the inability of a growing segment of our fellow citizens to provide their families with nutritious meals, and the actual incidence of hunger, have become alarming.
The Berkshire Food Project seeks to alleviate hunger, food insecurity, and social isolation by serving healthy, no cost meals and connecting people to other resources, all in a dignified and respectful manner.
It was yet another Banner Year for the Cheeky Schoolie Tournament with record turnout and more money raised and conservation awareness built than ever before. The Schoolie Tournament contributed an incredible $27,380 to striped bass conservation through donations to our conservation partners for the tournament. Read more about the Schoolie Tournament.
Schoolie Conservation Partners
